Yes! Back links are still one of the most coveted items for webmasters who are
into SEO and there are good reasons for it. Besides Google's urdent effort to
crush down on link sales, buying links is often not a feasible option for small
webmasters.Under such situation most webmasters would often resort to link
exchange or spamming blog and guest books. But they are to no good ! So what
other ways can a website get back links and that too for free?
There are
actually more than one ways to get good quality free back links to your
website.
a) Directory Submission : Submit your website to good quality
directories. There are plenty of directories that are free yet useful. Try to
make a list of them and submit to them in accordance to their T & C. Most
directories would approve your listin if you follow their guidelines properly
and you end up with a bunch of good free backlinks. To check for a good quality
directory, remeber the following:
A good directory would never ask for a
link back
Try to find how old the directory is -- the older the
better
Check the number of sites already submitted - the more the number
of sites the better it is
Check if the site links to websites that are
potetial bad neighborhoods.
b) Blog & Social Media: Create a blog of
your own. Believe me it is far better than spamming other's blogs :D In almost
all SEO related websites it i preached that content is the key to success
because search engines love content and good contents gain links. What better
way would you have to present your good content to potential linkers than postin
it in your blog? It is important that you create a blog as a part of your
domain, i.e, if your domain is http://www.example.com/, you can have a blog as
http://www.example.com/blog . This helps to transfer the power of the free back
links that you get in your blog to the main domain also.
Create good
content on your blog and submit them to the social media websites like Digg,
Del.icio.us, Reddit etc. If your content is really good, you are sure to get a
host of Free back links. ( this reminds me, probably I should make my next post
on what is "Good content").
c)RSS Feeds: Generate a RSS feed and submit
it to the RSS directories. On the Internet people are hungry for content, there
might be a bunch of people waiting to put your RSS on their website and thus
provide you with a bunch of free backlinks.
d) Submitting articles in an
articles directory is very important for your online business. It gives you free
targeted traffic as your authors bio is also attached with the article which
contains the back links to your websites, when visitors read articles then they
also visit your site and here they can be your free customer of the products you
are selling. This also gives you the free backlinks, as search engines gives
importance to these backlinks to any site and this contributes making your
site's rank increase and making it important for search engines.
e) Press
Release: We all know what press releases are meant for but an advantage that we
should not overlook is that a press release would always contain a link back to
the website. So a well circulated press release is equals to a bunch of Free
back links.
f) Website Review: There are various websites and forums that
conducts review of website/product/services. Submit your website to these and
with each review you are sure to get atleast one free back link. ( Drawback: if
your product/service quality is bad you might get some negative review which in
turn can affect your business)
g)Freebies: For those webmasters who can
afford or are technically very strong; offer free widgets, templates and other
freebies that people can use on their website and blogs and ask them for a link
in return. Most of them would happily link back to your website for a good free
wordpress template or a fancy widget.
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